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Sales advice

Articles on how small businesses and sales teams can increase sales.
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Sales advice

Recent posts

Your Quick Guide to Creating Free Trials
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November 16, 2015
Free trials help you build your customer base and pay you back in the long run. So why not start offering them now?
Try before you buy: Why you should be offering free trials
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November 9, 2015
While providing something for free seems to be a bad business model, if you do it right, it just might pay you back.
How To Create An Effective Referral Program
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November 6, 2015
A Step-By-Step Guide
How drip campaigns drive your revenue (by up to 18x!)
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November 2, 2015
The automated email campaign that gives your customers information that they want exactly when they want it. Here’s why you should start one now, and how you can do that!
Referral Selling: The Easiest, Most Effective Sales Method
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October 30, 2015
Never Make Another Cold Call Again
Cozy Up To Hot Leads With Warm Calls
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October 23, 2015
Turn Up The Heat On Your Old Cold Calling Tactics
How To Be Funny In A Sales Pitch
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October 2, 2015
Get Your Leads Laughing!
Hacking Word of Mouth Marketing
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September 25, 2015
You Can’t Plan It. Or Can You?
Key to customer retention: be proactive
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September 23, 2015
Every business knows that customer loyalty is important, but it won't just happen on it's own. It's easy to take steps to ensure customer retention.
How to let your customers sell for you
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September 11, 2015
Your best sales rep isn't on your payroll
5 Tips For Running An Effective Email Marketing Campaign
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August 12, 2015
Email marketing tools are a great way to send out emails to a large audience without sacrificing the personal touch that accompanies an individual email.
Direct Mail: A Better Conversion Tool Than Email?
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August 7, 2015
Why You Shouldn’t Ignore Snail Mail In The Digital Age
5 Simple Tips For Better Communication in Sales
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August 5, 2015
Employ these easy techniques to make sure your ideas are communicated effectively.
How To Increase Sales Team Collaboration with a CRM
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July 24, 2015
Working Together Can be Easy with a CRM System
How To Compensate Your Sales Team
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July 22, 2015
There are many options for compensating salespeople beyond commissions.
Are Sales Commissions Hurting Your Business?
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July 15, 2015
Sales commissions are widely used to motivate salespeople to sell a product or service. But is your business better off abandoning commissions altogether?
8 Ways To Generate Leads on LinkedIn
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July 10, 2015
A LinkedIn Lead Generation Strategy for Small Businesses
Why Less Is More When It Comes To Choices
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July 9, 2015
Having lots of choices is normally a good thing. But offering too many choices can overwhelm your customer and lead to fewer sales.
Want to optimize email response rates?
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July 1, 2015
Take a look at your subject lines.
Moving Upmarket: A concerning trend among software companies
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June 29, 2015
Everyone has used software that gets worse over time. This post tries to explain why it happens, and what you can do about it.
3 Modern Alternatives to the Elevator Pitch
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June 25, 2015
In 2015, the elevator pitch is no longer the best way to express an idea or make a sale.
Your outdated website could be hurting your business
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June 15, 2015
An out-of-date website is likely to scare your potential customers away. Here are a few ways to ensure that your website attracts and keeps your customers.
Tip for increasing sales: stop trying to increase sales
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June 8, 2015
No one likes dealing with a pushy salesperson. Put the customer's needs first, and your needs second.
Tip for increasing sales: stop trying to increase sales
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June 8, 2015
No one likes dealing with a pushy salesperson. Put the customer's needs first, and your needs second.
How to make a sale with successful follow-ups.
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June 5, 2015
It would be wonderful if every sale could be made in one conversation, but this is obviously only a fantasy. In reality, closing a deal often requires a series of phone calls and meetings.

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