Product Tour

Your CRM shouldn't drive you crazy.

No frills, no fuss — just the tools you need to stay organized and grow your business. See what we offer and decide if we're the right fit.

Contacts

Everything you know about a person, in one place.

"I have been using LACRM for over 2 years. It has allowed me to develop an accurate, quick database for the Medical field. I find it very easy to use — very little complication."

— Stan K., LACRM customer
Contact profile

Names, addresses, phone numbers, emails, notes, files, tasks, and events — one unified view per person. No more searching across multiple platforms.

Unlimited custom fields

Create however many custom fields you need. You know your business better than we do — how annoying would it be if we limited what you can track?

Contact syncing

Changes in LACRM sync automatically to Google, and vice versa. Your contacts stay accurate across every device — no manual updates needed.

Unlimited groups

Group 'em, tag 'em, stick 'em in a list. Categorize your contacts your way — including private groups for labels you'd like to keep to yourself.

Email logging

Automatically record all email communications via Google, Microsoft, or IMAP. Never dig through your inbox to remember what a customer said again.

Contact activity logs

Every note, task, meeting, and email — auto date-stamped in each contact's history. Less time tracking means more time actually getting things done.

Form builder

Build intake forms that auto-create CRM records. Automated workflows organize submissions and trigger follow-up tasks so nothing slips through the cracks.

Learn more →
Contact search

Find anyone by name, keyword, or any stored detail. Fast, accurate results — no unnecessary scrolling.

Company linking

Link contacts to their company record — see everyone you know at a given org and their relationship to each other in a single view.

Leads

From "nice to meet you" to "here's your invoice."

"LACRM has everything I need. It helps me keep track of my outbound prospecting process and prevents things from slipping through the cracks."

— Greg P., LACRM customer
Lead tracking

Track lead details, schedule follow-ups, and record interactions at every step. No lead gets forgotten — stay on top of your pipeline without missing a beat.

Pipeline management

Customize pipeline stages for any process. Clear visibility into what's open, what's stalled, and what's closing — at a glance.

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Unlimited custom pipeline fields

Create fields specific to each pipeline stage — store exactly the right information at every step of your process, as many fields as you need.

Automated follow-up reminders

Set a task on any lead and LACRM will remind you when it's time to circle back. Never lose track of when to follow up.

Calendars

Stop jumping between apps.

"The ease of navigation. The ability to create your own subsections, making the database personal and extra functional. Linking calendars and addresses. Love it!"

— Bruce W., LACRM customer
Google & Outlook sync

Two-way sync with your existing calendars. Changes in Google or Outlook appear in LACRM instantly — everything in one place, no tab-switching.

Event reminders

Email or text reminders before any event starts. Create as many reminders per event as you like — no more last-minute panicking.

Shared team calendars

View, create, assign, and manage events for your whole team in one place. Keep everyone on the same page without constantly switching apps.

Sub-calendars

Color-coded sub-calendars for projects, tasks, or personal to-dos. Three visibility settings — because your team doesn't need to know about that dentist appointment.

Reporting

Know exactly where things stand.

"It took me less than a day to get started, and it is now my hub for ALL relationships. The best features are its grouping capabilities and email logging."

— Tiffany Z., LACRM customer
Filtered contact reports

Filter by any custom field, pipeline stage, or group to generate tailored reports. Make your CRM work for you — not the other way around.

Daily agenda summary

A morning email with everything on your plate — events, tasks, and follow-ups. It's like having a personal assistant tell you what's on the agenda.

Activity reports

See exactly what you and your team have done over any time period. Export to a spreadsheet or PDF in one click.

Task reports

All your follow-ups and to-dos in one report. Glance at everything on the list and knock them off one by one — no deadline ever goes missing.

One-click data exports

Export everything into easy-to-read spreadsheets whenever you want. When we say "your data is yours," we really mean it.

Pipeline reports

Bird's-eye view of all open deals — filter by stage, assigned rep, or date range to see exactly where your pipeline stands.

Team Management

Everyone on the same page, finally.

"LACRM is SO EASY to use. It's in a browser tab, works great on mobile, and the steps to accomplish things are simple — just click and start entering text."

— Stuart C., LACRM customer
Contact & lead assignments

Assign leads and contacts to team members in one click. Each person sees only what they need — no more stepping on each other's toes.

Visibility & access permissions

Full control over what your team sees — grant read-only, no access, or full edit access to any user, set individually per person.

Mobile access

LACRM works great on any mobile browser — no downloads needed. Log in from anywhere, pin it to your home screen, and you're set.

Company branding

Upload your logo and set a color theme that matches your brand. A small touch that makes a real difference when your team logs in each morning.

Integrations

Works with the tools you're already using.

"It was a snap to import my contacts. Customer support is quick and straightforward. I use LACRM all day, every day. It integrates easily with Outlook."

— Krishina B., LACRM customer
Google & Outlook calendars

Two-way sync with your existing calendars. Changes in Google or Outlook appear in LACRM instantly — no manual syncing required.

Zapier automations

Connect LACRM with hundreds of tools and put your workflows on autopilot. Add leads from forms, sync invoicing tools — no mind-numbing manual work.

Mailchimp & email marketing

Connect with Mailchimp and other email tools. Import contact lists directly from LACRM to build your mailing list without the copy-paste.

26 more apps + open API

From mapping software to VOIP systems, LACRM connects with a wide range of third-party apps. Or write your own integration with our open API.

API documentation →
Security

Your data is safe, and it's yours.

Behind great software is an amazing team. They are all friendly, helpful, FAST, courteous and overall fantastic. Very very happy customer!

— Jacqueline C., LACRM customer
256-bit encryption everywhere

All connections, our live database, and every backup are fully encrypted. Security is our highest priority — a full technical document is available if you need the details.

Security documentation →
Two-factor authentication

Add 2FA to every account via Google Authenticator, Authy, email, or phone. An extra layer of security that takes seconds to set up.

Temporarily lock out users

If a teammate's account is compromised, an admin can lock them out immediately — for however long is needed while the incident is under investigation.

Google login

Connect your LACRM account to your Google login for a one-click sign-in experience. One less password to remember.

Ready to give it a try?

No credit card required. No setup fees. Real human support from day one — even during your free trial.